OOH Media Consulting

Pearl & Dean specializes in out of home (OOH) media consulting. We can target your customers by suggesting strategies based on our vast experience within Trinidad & Tobago and the wider Caribbean markets.

 

Additionally, with direction from your team we can propose and manage a total package such as: media recommendations, planning, buying and management.

 

We'll get you the:

  • Best Deals
  • Best Results
  • Highest Quality OOH Media

 

Designing for OOH

A good OOH design is essential for ensuring results. Here are 8 tips for a good OOH Design…

 

  1. Product Identification - Make sure you can read the product name.
  2. Short Words - No more than 10 words total, use short words for faster comprehension.
  3. Large & BOLD Fonts.
  4. Bold Colors.
  5. High Color Contrast.
  6. Simplify Everything.
  7. View your creative from a distance. This simulates viewing from the road. Does it read well?
  8. View your creative for 5 seconds. This simulates driving past the billboard.

For more information about our Media Consulting Services, please Contact Us.